Home-service-only bookkeeping & financial strategy

Shop Owners: Know Exactly Where Your Money’s Going

Book a free Cash Flow & Pricing Scorecard Call and leave with
3 simple numbers:

  • True owner pay % and profit %

  • Cash-gap days from job done to cash in bank

  • Monthly break-even revenue

So you can price right, stop sweating payroll, and grow without guessing.

Here’s the problem…

You’re running hard, but you still can’t see if the shop is actually winning.

The phones are ringing. Trucks are rolling. Jobs are booked out.

But when it’s time to make real decisions, you’re flying blind:

  • “Can I afford another tech or truck right now?”

  • “Why is revenue up but my pay and cash haven’t moved?”

  • “Which jobs are actually making money?”

Most HVAC, plumbing, and electrical owners were never taught how to run the shop by the numbers. Your books were set up for taxes, not for running a field crew.

So you end up:

  • Checking yesterday’s bank balance to decide if payroll will clear

  • Pricing jobs on gut feel instead of proven margins

  • Reacting to slow seasons instead of planning for them

  • Cutting your own pay first when cash gets tight

Sound familiar?

That’s the gap the Financial Edge Scorecard is built to close.

Good news: you don’t need more grind. You need a simple system.

Most shop owners are already working 60–70 hours.

The problem isn’t effort. It’s not having a clean way to run the business by the numbers.

That’s what our Financial Edge System is built to do in 3 steps:

1. See the truth

We start with your free Financial Edge Scorecard Call to get your 3 core numbers: owner pay %, cash‑gap days, and monthly break‑even.

You finally see where the money’s really going.

2. Connect & clean up

Next is the Books‑Connected Sprint. In 7 days we connect QBO, banks, and field software, clean up the basics, and deliver your first Executive Financial Edge Report so your numbers match reality.

3. Stay ahead every month

From there, our DFY Bookkeeping for Home Services keeps everything tight: monthly close, clear reports, and a simple scoreboard so you can make decisions with confidence instead of guessing.

That’s the structure owners use to lead with clarity, protect cash, and grow on purpose instead of by accident.

Once your numbers are dialed in, everything gets easier.

Know exactly where you’re going.

  • Clear revenue and profit targets for the next 12 months

  • Simple scorecard you can check in minutes, not hours in spreadsheets

  • Pricing and hiring decisions based on math, not gut feel

A solid financial engine behind the scenes.

  • QBO, banks, and field software all talking to each other

  • Clean books closed every month, same way, on time

  • Cash‑flow and seasonality mapped out so slow months don’t surprise you

  • Walk into meetings knowing your numbers cold

  • Stop reacting to every fire drill and start making proactive moves

  • Protect your owner pay without starving the business of fuel

Lead like an owner, not a dispatcher

What others are saying...

When you’re buried in numbers and decisions, it’s hard to know what’s working.

That’s why hearing from other founders who’ve been there—who cleaned up the chaos, got clarity, and finally started leading with confidence—matters.

Real results. Real relief.

"You explain things in a way that just clicks."

"You explain things in a way that just clicks."

"It’s like having a CFO and coach in one."

"It’s like having a CFO and coach in one."

"It’s the first time our books and operations are aligned."

"It’s the first time our books and operations are aligned."

"You saved our bacon!"

"You saved our bacon!"

"I didn’t just get reports. I got a system that works."

"I didn’t just get reports. I got a system that works."

The numbers aren’t the hardest part—doing it alone is..

Join founders getting clarity, confidence, and connection inside The Financial Edge Community.

  • Get access to real experts and proven guidance—so you can stop guessing and start leading.

  • Connect with founders who actually get what it’s like to build, struggle, and grow.

  • Gain the clarity and confidence that come from not doing business alone anymore.